The Everything Store

Jeff Bezos and the Age of Amazon

by Brad Stone

From a modest garage startup to a billion-dollar empire, Amazon's journey mirrors Jeff Bezos' grand vision of creating the ultimate one-stop shop. This book dives into both the company's evolution and its founder's mindset, showing how Bezos turned his ambitious dream into today's reality.

The Washington Post and Forbes both crowned The Everything Store as 2013's top book.

About the author

Brad Stone is an American writer and journalist who contributes to The New York Times and Bloomberg Business Week, among other publications.

Peek into the mind behind The Everything Store

Back in '94, few folks grasped the internet's potential. Bezos, then at hedge fund D.E. Shaw & Co., dreamed up an online hub linking producers and consumers, offering everything under the sun.

Blown away by the web's rapid growth, he ditched his cushy job to chase his vision of an all-encompassing online shop. He packed up for Seattle and kicked off Amazon from his garage.

Reality soon hit: his dream store couldn't materialize overnight. He'd need to start small, focusing on a handful of product types. After careful consideration, books became his launchpad.

What followed was a wild ride of success, showcasing Bezos' unique approach. The Everything Store unpacks Amazon's triumphs, the ideas that shaped Bezos, and some bumps along the way.